@notsure Yes, but that isn't the point. If the AFB even slows down their efforts, it is a win for JohnDeere. And, JohnDeere can always stop selling parts and shift the blame to the AFB, then too. Doing so would shield them from a press nightmare, and possibly pull membership from the AFB; if the AFB is lobbying against JohnDeere, then they want to sap as much membership dues from the AFB as possible.
There are no end-states in corporate mind think, only controlling the speed and/or direction of the proverbial pendulum. If it is shifting against them, slow it down first, then try to change the direction. If it is shift for them, speed it up, unless it looks like its going to change direction, then slow it down.